Encontros Do Olhar
2021 — 2022
The event took place in Porto from October 2021 to April 2022
Instituto Português de Fotografia
The IPF is an entity dedicated to training and cultural promotion in the field of Photography.
The Project
Encontros do Olhar (EDO) is an international cultural event featuring a series of monthly photography lectures organized by IPF.
Creativity
Our work in crafting the visual identity for the Encontros do Olhar 2021-2022 Edition was one of those challenges that you simply love to be a part of.
Encontros do Olhar is an event organized by Instituto Português de Fotografia (IPF) and takes place in Porto. It brings together professionals in the field of photography, offering a great opportunity to attend exhibitions and discover new and disruptive artists.
Our creative journey in this project was marked by the intention of creating a visual identity that aligns with the creative and contemporary character of Encontros do Olhar.
We aimed to create an identity that resonates with a broad audience and that could be adapted to modern and traditional formats, such as social media posts, billboards, and flyers.
And what did Instituto Português de Fotografia think of our work for Encontros do Olhar?
Read their own words:
"The contribution of Studio Merge was fundamental in reaching diverse audiences of different nationalities with a contemporary visual identity adapted to various communication channels. They created solutions for the dynamics of social media communication, creating opportunities for extensive promotion and networking with diverse audiences from different nationalities.
Trust your projects to Studio Merge and experience working with a team of competent professionals aligned with your goals"
